SEO Guide For Beginners Optimize Your Website For Good Ranking

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Search egine optimization SEO is a part of internet marketing, nowadays it becomes very important because by using search engine optimization techniques you can get more visitors from search engines like Google and others. In this article, I will tell you the meaning and definition of search engine optimization (SEO), Tips about search engine optimization, SEO techniques, and different kinds of SEO and best tools for search engine optimization.

Definition Of Search Engine Optimization (SEO)

Search engine optimization (SEO) is a process to influence the visibility and a process to increase the ability of a website, blog, webpage or blog post to become visible in search engine's unpaid or free results.
Generally, these unpaid or free results are called natural, organic and earned results.
Search engines follow computer programmed set of rules those are call algorithms. These algorithms are updated from time to time to avoid spam and black hat SEO.

Benefits Of Search Engine Optimization

In the present environment of the internet, SEO became more important than ever before, because millions of people search on these search engines over the internet and resolve their problems. 
By doing SEO you can make your website able to get more visitors from search engines and as well as due to the increase in visitor your income of the website also increase.
Search engine optimization (SEO) makes your website or blog more user-friendly and search engine friendly.
As user-friendly your website's visitor stay on your site and most likey converted in a customer.
and a search engine, friendly search engine places your website into earlier or higher results.

  1. Listing on Search engine results page is free only require hard work.
  2. The presence of your website in search results is for long time.
  3. If your website appears in earlier or higher search results your website traffic definitely increase.
  4. You and your product become a brand.
  5. With good SEO you can defeat today's big names in your niche.

How To Do SEO Yourself.

SEO is very easy everyone can do it easily. it is also free until you do not hire someone to do SEO for you.
SEO requires the following three things.

  1. Commitment
  2. Patience
  3. Hard work 

Types Of Search Engine Optimization (SEO)

there are main two types of SEO
  1. On Page SEO
  2. Off Page SEO

all other types of SEO some how related to these SEO types.

On Page Optimization SEO

On the page, SEO is all about the optimization you do on your own page.

Keyword Research For SEO 

In on page SEO, it is a very important factor you have to choose relevant and high priority keywords for your blog and blog posts as well.
If you fail to do so then you will never get targeted visitors to your blog posts.
For example, this post is about SEO I searched over the web and different tools and find that SEO is a high priority keyword for this topic so I use it at a different location in my blog post.
Where you should place keywords.

Keyword structure on the main blog

  1. In blog title
  2. The blog description
  3. In the blog Meta description
  4. In your blog subdomain (for example you can add five single keywords into subdomain like that "keyword1-keyword2-keyword3-keyword4-keyword5.yourbloggingplatform.com")

Keyword Structure On A Blog Post

  1. Post title
  2. Post search description
  3. First paragraph
  4. In images ALT text

By applying relevant keywords you can increase your site’s traffic multiple times.

Free Keywords Tools For SEO

Google Keyword Planner

Go to Google Keyword Planner
Go to create ads
scroll down and in keywords sections enter your topic and in front of it click on more like this 
you will find high priority Google keywords for your topic try different variations of your topic and save best keywords on a text file.

UberSuggest

Go to ubersuggest and enter your topic
you will get lot of long tail keywords about your topic choose best of them

Answer The Public

Go to Answer The Public and type your topic
scroll down to queries and get lost of a long tail keyword from A to Z  

Image Optimization For SEO

Images make the visitor feel good while reading a blog post. Because of this images are very important for a webpage. You also have some images on your web pages. You need to keep them concise.
You need to reduce image size in two ways.
Reduce data size of an image
Reduce display size of an image
You can save a lot of space just by doing this.

Free Image Compressor

Text to code ratio

Search engines like pages full of text. And also search engine cannot understand images and videos. So you need to maintain a good text and code ratio your text to code ratio must be 10 percent to 50 percent.
If your text is not sufficient then it is a possibility that search engine may ignore your page. So just check your page’s text to code ratio.

Free Text To Code Ratio Checker

Reduce the number of widgets For Better SEO

Widgets and gadgets actually use a lot of JavaScript that increases the page size and slow down your page speed so you have to use a few of widgets to keep your page size small.

Broken links removal

Broken links are the links those are possibly entered wrong or removed and do not redirect the visitor to another website or page just leave them in the middle this is not a good experience for both visitor and search engine.
Find out what kind of links on your pages and remove them or redirect them to another website.

Generate Beautiful Titles For Your Blog

it not actually make your rank better but it is very usful because if a visitor of search engine click on your page rather then the pages listed above it send a strong message to search engines that your page is more better then the pages listed above so search engine list your page above your competitors.

Free Blog Title Generator

OFF Page SEO

OFF Page SEO is all about creating backlinks these backlinks are links of your webpages appear on other websites and redirect visitors to your site.
How to create backlinks?

Google+



  1. Go to your profile on Google+
  2. go to about page of your google+ profile
  3. go to links section of about page
  4. add you link and in link title section add you relevent keyword and done.

YouTube

  1. Go to any of you YouTube channel
  2. Go to about section of your You Tube channel
  3. Click customize you channel
  4. scrol down to edit links add your links and in links title section put your keywords and click done.

Quora

  1. Go to Quora and search for relevent questions to your blog niche or topic
  2. answer as much answers as you can
  3. include your most relevent three to four keywords in each answer and add related links of your blog posts to them 
  4. submit your answer.

Article or Blog Submission Sites.

create similar articles to your Qora Answers and Publish them on following sites
  1. Tumblr
  2. Medium
  3. LinkedIn Articles (It is an option on post update section)
  4. GitHub (After creating new Gist add a comment and add your links with keywords)

Reddit

Reddit is a Large Forum which has Sub Reddits or sbu forums in it.create links on reddit using following process.


  1. Go to Reddit  and search for sub reddit according to your niche and space.
  2. Engage in these sub Reddits Upvote to posts you like down votes to posts you do not like.
  3. Do comments on others posts
  4. Create new posts
  5. include one or two keywords related to your niche and include or insert links on these keywords.
do not create lot of backlinks on Reddit in short time Reddit considers it spam so make few backlinks in a session.
Profile Creation Sites
These are very helpful for creating do follow backlinks. Go to these websites create your profiles and make backlinks to your blog URL and as well as your blog posts links with your keywords.
Download List of 22 Profile Creation Websites
File Name: 22 Profile Creation Sites List .txt
File Size: 4 KB




SEO Tools

There are several online SEO tools available on the internet. You can join them according to your needs and your budget. You can examine your page and as well as your competitor’s page, you can compare your page with your competitor in a particular keyword and you can defeat your competitors by making your page better than them.
According to my research following are best SEO tools.



SEMrush is a popular SEO and SEM online tool used by webmasters, blog owners and affiliate marketers for webpage audit, social media monitoring, page rank tracking, and competitor analysis. SEMrush can help you to find your competitor’s free and paid traffic detail, backlink detail, and competitor’s top keywords, SEMrush is very helpful for on page and off page SEO and also helps to defeat your search competitors. Many big names on the internet are using SEMrush like eBay, Quora, Booking.com, Hewlett Packard and BNP Paribas.

SERPstat is a keyword research and competitor analysis tool. It is very useful for keyword research, search analytics, advertising analysis, content marketing suggestion, competitor research and analysis, rank tracking, market intelligence, and webpage audit and error suggestions. It uses 17 regions of google search engine and 3 regions of Yandex search engine. It is best for individual bloggers because of it low-cost subscriptions.

Tips For SEO

SEO is not the work of few minutes or few hours or few days it is an ever continue process. You have to do each and everytime when ever you will create a new post or update an existing post.
following things you have to keeep in your mind.


  1. Be consistent and keep posting new posts once or twice a week.
  2. Keep making new backlinks for your Blog URL and blog posts links again and again
  3. Do not pay others for on page and off page seo and backlinks.
  4. make 10 to 30 backlinks each month   
It take some time to happen it not happens over night you website will come in top 20 or may be in top 10 within 3 to six months.

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